ATSpro vs Firefish
Firefish is a solid UK-built system. ATSpro goes further — a deeper AI assistant, geographic intelligence with radius search, 14 AI agents, and a lower all-in price. Here is the honest comparison.
Firefish is one of the better UK-built systems. ATSpro goes further on AI.
Firefish has genuine strengths — it was built for UK agencies and has solid CRM fundamentals. Where it falls short is AI depth. ATSpro's AI assistant controls your entire CRM with 80+ tools. Firefish has automation features, but nothing comparable to a command interface that takes real actions.
Geographic intelligence changes how you work. Firefish doesn't have it.
Plot every candidate on a live map. Draw a commute radius around any role location. Select everyone inside and bulk enrich, campaign, or submit CVs in one operation. This feature alone saves hours per week on any role with a location requirement. It does not exist in Firefish.
14 AI agents vs basic automation.
ATSpro has 14 specialised AI agents handling outreach, submissions, interview scheduling, feedback chasing, offer generation, invoicing, aftercare, and more — all running in the background with human-in-loop approval. Firefish's automation is rule-based and more limited in scope.
ATSpro is cheaper and more complete.
At £49/user/month with everything included — timesheets, invoicing, compliance documents, AI agents, careers site, job boards — ATSpro typically comes in lower than Firefish for the equivalent feature set. No add-on decisions, no module pricing.
Feature by feature
Firefish pricing estimated from publicly available sources. ATSpro pricing is £49/user/month, all features included.
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